New YouTube Video Posted

The Designers at Blue Pony have put their heads together to come up with the first of many “How To’s” with Abe Lincoln. We wanted something that we could share with our friends, family, and clients to give them a good laugh. To share the video use the link below and don’t forget to follow Blue Pony for upcoming “How To’s” with Abe Lincoln.

Two Years Running!

Blue Pony has won an Addy Award for the second year in a row! We received a Silver Addy in the Video Sales Presentation category for a Brand Stinger created for Starmount Systems. Starmount is a leading provider of connected commerce solutions, from software for digital signage, interactive kiosks, and mobile devices to integration and implementation of point-of-service applications. Clever text animation paired with a hip soundtrack showcased Starmount’s many strengths. It was a hit with the folks at Starmount and we’re glad it scored big with the Addy judges too. We can’t wait until next year to showcase even more amazing Blue Pony content!

Starmount – Brand Stinger from Blue Pony Motion Design on Vimeo.

5.1 Surround Sound

Blue Pony’s latest project called for a very cool 5.1 surround sound audio track. The request for surround sound doesn’t come in very often so it was fun to put this project together. The piece replicated a Formula 1 race; creating an audience experience with simulated sights and sounds alternating perspectives between being the driver and sitting in the fourth row of the stands. Gathering sounds, studying race footage, and dreaming of being a race car driver were all crucial components to this project. It was exciting to hear it played back in my own home theater but it was exhilarating to hear it through a SERIOUS system live at our client’s big event. Oh, forgot to mention, we built some really sweet visuals to bring the experience to life too!

Own the entire Blue Pony stock library today!

Stock Content Made Easy

Looking to buy stock content? Not sure which resolution or output file you will need for multiple scenarios? Blue Pony has a standing offer to purchase our entire stock content library for a great price. Our library includes roughly 350 computer-generated animations. All our output files (standard and high definition) are included on an external hard drive, so you can access them quickly and transport them to all your events. Check out clip previews at www.bluepony.com/stock. The price? $1600, with free ground shipping to the contiguous United States.

What you get:
LaCie Rugged Hard Drive 250GB
345 Full Motion Clips (Includes the following formats)
640×480 MPEG2
640×480 PhotoJPEG MOV
720×480 AVI
1280×720 MPEG2
1280×720 PhotoJPEG MOV
1280×720 WMV

Free Ground Shipping to Contiguous United States
Free Access to Online Directory

How to Buy:
Call us at 260.969.1020
Contact us online.

Blue Pony sighting in Digital Signage Today Article

Our partnership with LG is primed and ready. We have the same LG system as the customers positioning us for complete compatibility and quality control. We are ready! Bring on your content requests for this great new system! Contact us for more info on this great offering, but do please, read on!

Digital Signage Today Article

LDI 2010 Recap

LDI (Lighting Dimensions International) 2010 was, in a word, awesome!  Blue Pony has serious roots in this industry, being a sister company to Apollo Design Technology.  Talking with Lighting Designers and Production companies for three days was just another reminder . . .  everyone is using digital content.  The consistent request was to bring back and increase our stock content library and to assist corporate clients with custom content, and we will deliver.  One t-shirt summed it up best when dealing with the rock and roll crowd: “life is a freak show, we just do the lighting.”

Blue Pony just does the visual media design and we love it. :-)

Check out the show demo below!

Blue Pony showcase of our latest work.

New Pony in the Stable!

We are proud to announce the hiring of our new Sales Manager, Jeff Dougherty! Jeff joins the team from Hamilton Exhibits in Indianapolis, where he assisted large corporations with events and exhibits to promote their brand image and products. Blue Pony is excited for the extensive experience Jeff brings and looks forward to the new initiatives and possibilities. Please contact Jeff at jdougherty@bluepony.com with any visual media questions.

Blue Pony Sales MNanager

Fall and Winter Holidays edging closer!

Summer is over, fall and winter are edging closer. Are you ready for all that comes with the seasons? I am looking forward to the changing leaves, cooler air, and the white snowflakes we get here in Indiana. I personally enjoy all that comes with the fall season, and for the Blue Pony team and our clients, fall brings lots of really great opportunities.

At Blue Pony, our team is starting to mix festive thoughts into our production and project work-flows. Actually, our conversations so far consist of the usual “Can you believe XYZ store has Christmas Stuff out already!” But inevitably that tends to get us in the holiday spirit nonetheless. Some of us refuse to acknowledge with others cue up the holiday tracks in their iTunes libraries. Last year we had the privilege to help clients deliver holiday messages through video messages. This year we are working on projects that include animated short stories, interactive cards, and more as our clients continue to innovate.

So call us. If you not ready to acknowledge the Holidays yet, no problem, ask to speak with the bah humbug part of our team. They would love to vent with you for a few minutes and maybe we can dream up something “scroogish” to stave off the early birds. On the other hand, if you are an over achiever, we can put you in touch with that part of our team and dream up something truly unique for you this year.

We are ready either way! Innovative. Creative. On budget. On time.

Need a taste of something we have done? Check out this video we made for a client last season…

Happy Holi….(cough) I mean, thanks for reading.

The Blue Pony Team – 260-969-1020 begin_of_the_skype_highlighting              260-969-1020      end_of_the_skype_highlighting

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DORMA Group :: Trade Show Content Package

DORMA Group North America, a manufacturer of complete door systems, has a large number of product options for commercial projects.  For AIA 2010, they wanted to showcase some of the high profile projects they’ve been apart of not only domestically but internationally as well.  DORMA wanted to impress upon attendees that a humble and simple idea sketched on a napkin can become a reality, “If you can dream it. We can build it.”

There were to be three video configurations around the booth: upper rear-projection screens, outward facing LCDs, and inward interactive monitors. Collaborating with DORMA, Blue Pony set to identify and achieve goals for each configuration.

  • Upper rear-projection screens identified DORMA from a distance.
  • Outward facing LCDs engaged the audience.
  • Interactive touch screens informed viewers and cross-sold products.

Looping corporate videos were designed for the rear-projection screens and LCD monitors.  These videos displayed napkin sketch images that transformed into sleek and refined imagery of DORMA projects.  The corporate videos also represented and reinforced DORMA branding.  The interactive components provided more information and additional photos of these projects.  Viewers were able to see multiple areas of the represented facilities and how DORMA’s customizable product options can make any idea a reality.

The various digital mediums were a great success at AIA 2010 and will be implemented at future shows.

“Blue Pony went beyond my expectations.  They are truly a trusted and reliable source for DORMA and we will continue to utilize their services on future projects,” says Kim McDonnell of DORMA Group North America.

Dorma Group looked to Blue Pony for engaging corporate videos that embraced the theme of the Dorma trade show booth. The video below was played on two large LCD monitors facing two aisle ways. The objective was to provide visual representation to trade show attendees of Dorma projects and capabilities.

Flying high above the Dorma trade show booth was this projected video. The booth used rear projection screens which allowed visibility of the front and back of the projected surface and prevented the use of text. The goal of the sequence was to identify the booth location and owner, Dorma, as well as showcase the work of Dorma’s world wide facilities.

Blue Pony wins Gold Addy Award!

Blue Pony Wins Gold Addy Award!

We are proud to announce we recently received a Gold ADDY Award for our work on a Johnson and Johnson “Ortho Clinical” trade show presentation. The content was displayed in a 3-wide LCD configuration within the Ortho Clinical trade show booth. The motion content spanned all 3 screens and contain motion graphics, an on screen spokeswoman, and product imagery and video. The objective was to deliver product messaging as well as introduce each of the guests speakers to a presentation area within the booth.

Check out the video by clicking the link below.

Watch Ortho Video Now!