Deluxe Exchange 2016

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Clients

Deluxe

Additonal Information

Deluxe

Deluxe Exchange Event

Timeframe

3 months

Challenge

Around the same time of the MasterBrand National Sales Meeting, Deluxe, a banking and financial institution consultation company, partners with Blue Pony every year for the content needs of their national sales meeting, Deluxe Exchange. This year the meeting was held in Boca Raton, FL and took on colorful graphics, projected animations, and new technology to show off all the exciting new plans Deluxe has for 2016.

Process

Deluxe Exchange 2016 was comprised of two main content settings: the general session and the Design Lab. The general session was made up of an introductory video, animations for speakers walking on stage, and looping animations for when guests enter and exit the ballroom.

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The Design Lab is an interactive experience where guests explore each of four pillars that represent the life cycle of customer relationship: Acquire, Onboard, Engage, and Operate. This area had a service desk in the center of the room, often called the “genius bar,” where guests could start their journey through the pillars. Blue Pony created content to be played around the room on hanging monitors, a central video over the genius bar, seamless animated projections for the walls which correspond to the theme of each pillar, as well as designing stencils for spotlights, called gobos, to be projected on the walls during the event.

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Solution

  • 96% of attendees said the conference met or exceeded their expectations.
  • 100% of attendees said the content was “good” or “fantastic”
  • 95% would recommend DX to a friend or colleague

The event looked fantastic and the guests in attendance were excited and engaged in all the technology and new ideas available to them. Deluxe Exchange proved once again to be a successful and positive experience for all who attended.

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Avid Labs AVERE Promo

Client

Avid Labs

Credits

Production/Creative: Blue Pony

Description

Using a blend of video production and motion design, Blue Pony helped our sister company Avid Labs create a unique and high energy promo video for their new AVERE UV Light.  Check out Avid Labs and AVERE here.

Blue Pony Celebrates Summer!

Client

Blue Pony

Credits

Production/Creative: Blue Pony

Timeframe

4 weeks

At Blue Pony, we like to work on special in-house projects that allow us to flex our creative muscles.  Recently we decided to meld live action and animation to create a homage to summer featuring kids in our hometown of Fort Wayne, IN.  We got some great responses!

MG Design Video Production and Booth Content

Clients

MG Design

Credits

Fabrication/Creative: Blue Pony Projection: DWP Live

Additonal Information

Exhibitor 2013

Challenge

Partnering with MG Design means we get to create some wildly imaginative content for an amazing exhibit house.  MG came to the table with a great theme and asked us to develop visually arresting and humorous motion design elements to cover their huge fabric screens.  Using acronyms like “LOL” and “OMG” we created funny faces, surfer dudes crashing into waves and even a dinosaur tromping across the screens.  Transitional animations helped tell the story along with an animated portfolio of their booth designs.  We also created an interactive app that interfaced with the wall screens that allowed booth visitors to take a picture of themselves and post it along with the acronym of their choice.

MG commissioned us to film a short promotional video highlighting their booth and capabilities.  What a great way to show of not only MG Design but Blue Pony’s contribution to their content as well!

Process

Of course, MG created the booth design.  We then worked with DWP Live to create a projection template for the curved walls.

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When we had a template we began mocking up the booth images with static examples to allow MG to preview our ideas.

MGBoothConcepts

We created alot of content.  Here are a few examples.




To accomplish its goal of making a splash at Exhibitor 2013, MG needed an amazing booth design and attention grabbing content.  Let us help you bring traffic to your trade show booth by including dynamic and effective content, no matter what the scale!

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